entreselvas showroom

Once a conventional corporate office, the space has been reborn as the Entreselvas Showroom — a raw and immersive environment designed by Yukateka Studio. Located on the ground floor of Grupo Dicas’ headquarters in the northern part of Merida, Yucatan, the intervention transforms what was once a formal corporate setting into a living canvas, where developer Grupo Dicas entrusted architect Enrique Fiorenzano with the freedom to develop his art.

The project did not add, but merely reveals — uncovering the soul of the space rather than overwhelming it. In line with Yukateka Studio’s ethos of building as little as possible, the showroom is not about imposing form but about framing what already exists, allowing nature, light, and craft to take center stage.

Stripped of excess, its concrete floor and exposed ceiling embrace honesty and materiality, while stone pedestals, handcrafted wood pieces, and living greenery transform the interior into a gallery of nature and design.

The showroom becomes more than a place to display objects; it is an invitation to experience the essence of Entreselvas, a luxury club nestled in the outskirts of Mérida, Yucatán. Here, the wilderness meets refinement: sunlight filters through glass walls, plants soften the architectural edges, and every detail whispers of Yucatán’s natural beauty.

This transformation embodies a shift from corporate formality to raw authenticity — a space that doesn’t just sell design, but reveals a vision of living with elegance, simplicity, and profound connection to nature.